Distraction occurs any time you take your eyes off the road, your hands off the wheel, and your mind off your primary task: driving safely. Any non-driving activity is a potential distraction and increases your risk of crashing. Research indicates that the burden of talking on a cell phone - even if it's hands-free - saps the brain of 39 percent of the energy it would ordinarily devote to safe driving. Texting is the most alarming distraction because it involves manual, visual, and cognitive distraction simultaneously. Sending or reading a text takes your eyes off the road for 4.6 seconds. At 55 mph, that's like driving the length of an entire football field, blindfolded. It's extraordinarily dangerous.
Distracted driving kills and injures thousands of people each year.
Pledge to
- Protect lives by never texting or talking on the phone while driving.
- Be a good passenger and speak out if the driver in my car is distracted.
- Encourage my friends and family to drive phone-free